Sinomax USA, headquartered in Houston, Texas, specializes in home-furnishing products using CertiPUR-US® certified memory foam bedding. Its products, which include pillows, toppers and mattresses, are sold in many of the nation's top retail chains and mattress stores.
The company, founded in 2000, began importing containers from China through the Port of Charleston in early January, and it sees its local operation as essential to serve the growing Southeast market.
"The Southeast is the most significant region for our company because of the growth potential," said Frank Chen, president of Sinomax USA, Inc. "We selected the Port of Charleston because of access to the region, the mix of shipping lines that serve the port and the team in place. These are people we are very comfortable working with."
"Sinomax was evaluating a number of ports in the South Atlantic, but they chose the Port of Charleston because of the confidence they have in our port's capabilities and our people," said Rebecca Yang, manager of trans-Pacific account development for the South Carolina Ports Authority (SCPA), which owns and operates the Port of Charleston. "We welcome this new business and look forward to a long and successful partnership with Sinomax."
Sinomax USA selected third-party logistics provider Premier Logistics Solutions to handle the company's warehouse and transloading operations. Premier operates a 210,000-square-foot warehouse in North Charleston off of North Rhett Avenue, located proximate to the SCPA's North Charleston Terminal.
Premier provides a one-stop solution for Sinomax USA. Premier picks up the cargo at the port, delivers the container to the warehouse, unloads the product from the shipping container for storage, segregates the products by retail distribution center and loads the product into the appropriate trucks.
"Premier Logistics Solutions is very excited to be working with the Sinomax team," said Hal Burton, president and CEO of Premier Logistics Solutions. "They have a great product and we look forward to helping them grow and prosper. Our professional logistics team will focus our efforts on their success."
Sinomax is bullish on the home furnishing sector's continued strength nationwide and particularly in the Southeast, where the retailers the company supplies have the most stores.
"Home textile is a big market today with good prospects," said Chen. "This is a very healthy market with healthy growth."
