Costco enters China through Alibaba’s Tmall
By: Reuters | Oct 14 2014 at 07:29 PM | International Trade
Warehouse club operator Costco Wholesale Corp said it will make its China market debut through the opening of an online flagship store on Alibaba Group Holding Ltd's Tmall Global Platform, a wing of Tmall.com.
Costco's online store launch targets consumers in mainland China. The warehouse chain's online store will initially provide a range of products including food and healthcare product listings at competitive prices, the company said in a statement.
Costco said it will continue to introduce new products and brands to Chinese customers while Tmall.com's warehouse store helps to cut logistics costs and delivery time. (Reuters)