Emirates, the fast-expanding international airline, announced it would make its South American debut on October 1, 2007 with six-a-week, non-stop services to Sao Paulo, Brazil.

The 14-hour and 40-minute flight will be the first-ever non-stop service between South America and the Middle East, providing travelers from Emirates' network of 14 cities in the Middle East, as well as from the Far East and Indian Subcontinent, with a new direct connection to South America via Dubai.

On the route, Emirates will fly its brand new Boeing 777-200LR ' the first of its ten on order, expected to be delivered this summer.

Sheikh Ahmed bin Saeed Al-Maktoum, Chairman and Chief Executive, Emirates Airline & Group said, 'We have been looking to expand our operations in the Americas for some time, and we are delighted to be able to launch our first South American destination when we receive our first 777-200LR later this year.'

'Sao Paulo is the commercial heart of Brazil and a key financial and industrial center in Latin America, and Dubai, the Middle East's premium hub for business and tourism. We believe this new direct air link will stimulate more trade and tourism exchange between these two thriving economies, and we are confident our service would prove popular with both business and leisure travelers. We look forward to introducing the exciting new destination of Brazil to our customers around the globe.'

Emirates' technologically-advanced 777-200LR also offers shippers up to 18 tons of cargo capacity.

Flight details:

EK 261 - Departs Dubai at 9:30 a.m. on all days except Thursday and arrives in Sao Paulo at 6:00 p.m.

EK 262 - Departs Sao Paulo at 1:25 a.m. on all days except Friday and arrives in Dubai at 11:05 p.m.