Under the new domain www.hamburgsud-line.com the Hamburg S'd Group provides information solely on its portfolio in the container liner services. The website is aimed primarily at existing and potential customers, as well as other business partners, who are informed in detail about the shipping group's products and services and will quickly find the right contact in their locality. Furthermore, under 'My Hamburg S'd', a platform for registered customers, all key eCommerce functions (from schedules, tariffs, bookings and shipping instructions to B/L printouts and Track & Trace) can be accessed with far greater ease and convenience than previously.''
A further, new element of the website is the 'Quality and Environment' section. Here Hamburg S'd shows, among other things, the steps it is taking to reduce the environmental impact caused by shipping. The section also features, for the first time, a CO2 calculator which ' in line with the methodology established by the Clean Cargo Working Group ' can be used to compute a container's carbon footprint from port to port.
The well-known domain www.hamburgsud.com, which, prior to the relaunch, brought together all information on and from Hamburg S'd, is now directed principally at job applicants, journalists and other interested parties. Among the highlights is a new, comprehensive career portal showcasing the Hamburg S'd Group as an employer and drawing attention to the attractive challenges awaiting possible applicants, both ashore and at sea. This section is also where Hamburg S'd job offers can be found. Above all, however, the website provides a full overview of the Group's varied business divisions, ranging from liner and tramp shipping, logistics services and ship management to travel and events. In the 'Press & Media' section, photos, press releases and other publications can be downloaded, while the 'About Us' section offers rapid access to key facts and figures as well as the history of the company.
As part of the relaunch, the websites of Group companies Alian'a (www.alianca.com.br) and Rudolf A. Oetker (www.rao-shipping.biz) have also undergone a complete modification and been kitted out with an expanded information and service offering. The months ahead will see their functionality and information content gradually enhanced by the addition of further interesting features and topics.
