Elevated consumer expectations drive changes in produce supply system
By: Peter Buxbaum | Mar 24 2014 at 02:45 PM | Channel(s): Transport Intermediaries
The insistence by consumers that the fresh produce they buy be of the highest quality and freshness has met a response by retailers that has wrought changes in how perishables are sourced and transported. So said Richard Owen, vice president of global development at the Produce Marketing Association (PMA), an industry group, in an exclusive interview with the AJOT.
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