Arlington, Va. – American Trucking Associations President and CEO Bill Graves named Don Lynn ATA’s new senior vice president of sales and marketing. “Don has done tremendous work on behalf of ATA, first as a part of ATA’s membership team and most recently as vice president of sales and marketing,” Graves said “I look forward to him continuing the work of promoting all the benefits of ATA and the products we generate within our industry.” In his new role as senior vice president of sales and marketing, Lynn will be responsible for the ongoing promotion of the federation’s various products, selling sponsorships and exhibit space to events, recruiting and retaining allied members and other projects aimed at raising the profile of ATA, its members and the industry. “We have already created many avenues to increase the visibility of what ATA has to offer our members,” Lynn said. “And I expect that we will continue to do that and more, raising the profile of our various products and services, as well as spotlight how the supplier community can better reach ATA’s members.” Prior to coming to ATA, Lynn spent more than two decades in sales and marketing within the trucking industry, most recently as vice president of operations at Coastal Transport, Savannah, Ga. Lynn, a graduate of Auburn University, lives in Birmingham, Ala., with his wife and son.