MacroPoint’s real-time tracking capabilities enable fans to follow team’s journey on a dedicated web site

CLEVELAND, OH - MacroPoint, creator of patented freight tracking software designed to give shippers, third-party logistics companies (3PLs), brokers and carriers real-time visibility into load status, today announced it will be the Official Logistics Visibility Provider of the No. 6 Roush Fenway Racing team, driven by Trevor Bayne. With MacroPoint’s real-time visibility technology, fans will be able to follow the No. 6 Hauler as it travels across the country throughout the Monster Energy NASCAR Cup Series season, including the NASCAR Cup playoffs.

“MacroPoint tracks freight for shippers, 3PLs and brokers who take supply chain visibility very seriously, and NASCAR fans are no different when it comes to knowing where their favorite NASCAR team is,” said Bennett Adelson, CEO of MacroPoint. “The passionate and enthusiastic NASCAR fans all over the world are what make this sponsorship so exciting and fun. We’re happy to provide them with a means of following their favorite teams more closely than ever before.”

“We are very excited to add MacroPoint to our family of partners,” said Steve Newmark, President of Roush Fenway. “MacroPoint is a proven leader and innovator in the transportation industry, and we think they are a great fit for the No. 6 team and the Roush Fenway family.”

The new sponsorship coincides with an existing partnership with the No. 47 car, driver A.J. Allmendinger and JTG Daugherty Racing. MacroPoint hosts a fan site where NASCAR aficionados from all over the world can view the location status of the No. 6 and 47 teams as they travel to and from each race every week. Visit to gain real-time visibility of your favorite team.