26 
American Journal of Transportation
American Journal of Transportation  
ajot.com
from siloed robotic controls 
to intelligent orchestration 
layers. These systems serve 
as the operational “brain” of 
a facility, enabling different 
makes and models of robots 
— AMRs, AGVs, and AS/
RS systems — to function as 
a single, coordinated work-
force with minimal manual 
intervention.
Gray 
continues, 
“The 
focus has evolved beyond 
the hardware itself to how 
these systems communicate 
and make decisions together 
to optimize the entire facil-
ity in real time. What we are 
achieving today in automa-
tion efficiency would not have 
been possible just two to three 
years ago. AI is being layered 
onto existing solutions across 
our operations, significantly 
elevating the quality and 
speed of decision-making at 
every level of the warehouse.”
According to the 2025 
Third-Party Logistics Study 
from NTT, 3PLs are also 
using AI to improve predic-
tive maintenance on fleet 
vehicles, 
which 
improves 
uptime and prevents delays. 
“Engines, telematics devices, 
ELDs and safety technology 
all transmit data. One of the 
challenges with large amounts 
of data is that it can create 
noise. However, when ana-
lyzed, it can predict potential 
failures, when they will occur 
and the root cause of the fail-
ure so providers can get ahead 
of issues before they create 
more significant problems.”
Improving Customer Service
“AI is fundamentally chang-
ing how our teams spend their 
time — and that directly ben-
efits our customers,” Gray 
from NFI confirms. “We are 
streamlining a wide range of 
back-office activities, enabling 
our people to move away from 
manual, non-value-add tasks 
and redirect their energy toward 
strategic, high-impact conver-
sations. Within our engineering 
group specifically, AI is reduc-
ing the administrative burden 
on our design teams, free-
ing them to develop a deeper 
understanding of each cus-
tomer’s unique challenges and 
rigorously pressure-test alter-
nate solutions. The outcome is 
better-designed supply chain 
solutions and faster time-to-im-
plementation. When our people 
are empowered to think rather 
than administrate, the quality 
of our work improves across 
the board.”
Rather than reacting to 
disruptions after they occur, 
Gray says NFI can model 
the downstream impact via 
AI and present clients with 
actionable 
options 
before 
a situation escalates. “The 
result is a more proactive 
partnership with our custom-
ers — one that drives mean-
ingful risk mitigation and 
measurable cost reduction.”
Since 2023, C.H. Rob-
inson has been building AI 
agents that perform real-
world shipping tasks and 
operate their customers’ global 
supply chains, in contrast to 
building simple chatbots for 
customer interaction or que-
rying data. That has grown to 
an ecosystem of hundreds of 
orchestrated AI agents embed-
ded in critical workflows, 
including AI agents that help 
the AI agents.
“Customers get premium 
service round the clock, and 
they get a more intelligent 
supply chain that operates 
with greater speed, reliability 
and efficiency,” Albrecht from 
C.H. Robinson reveals. “Our 
latest stats show that when 
our AI is applied across con-
nected steps, it results in up to 
23% faster speed to market for 
shipments. The faster we can 
process a customer’s order, the 
faster we can secure an ideal 
(EMBRACE – continued 
from page 24)
Leveraging AI against supply chain volatility
AI is moving from experimentation to operational decision support across 
supply chain planning, and is being used to counter supply chain volatility, 
according to the State of Supply Chain 2026: Volatility, Trade-Offs & the Rise 
of AI report from RELEX Solutions.
By Pete Goldin, AJOT
(LEVERAGING – continued on page 28)
“Most companies today have accepted 
that volatility is now an expected part of their 
operations,” explains Max Forsius, Product 
Director, AI Innovations at RELEX Solutions, 
and 44% of leaders cite consumer demand vol-
atility as a top challenge over the next three 
years, according to the report.
“The challenge is that many supply chain 
decisions are still made in disconnected ways, 
even though forecasting, replenishment, allo-
cation, and execution all directly affect one 
another,” Forsius continues. “AI helps orga-
nizations connect those decisions so they can 
adjust plans continuously as demand, inven-
tory levels, supplier constraints, and operating 
conditions change.” 
In fact, 67% of retail and manufacturing 
leaders say their confidence in using AI for 
supply chain decision-making has increased 
compared with last year. Based on this sen-
timent, organizations are increasing future 
investment in AI capabilities, with 71% plan-
ning to invest in generative and agentic AI and 
60% in predictive AI over the next three to 
five years, according to the report.
Forsius says AI helps organizations eval-
uate trade-offs much faster and with greater 
precision, allowing companies to react more 
effectively while maintaining service levels, 
controlling costs, and keeping inventory better 
aligned with actual demand.
Forsius points out that most organizations 
are not aiming for fully autonomous supply 
chains, however. Instead, they are building 
systems where AI generates recommendations, 
and humans remain accountable for the final 
decision. The report found that 54% prefer 
(EMBRACE – continued on 
page 28)

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