Late last year, a Rotterdam-based startup called TEUbooker launched a software platform designed to tackle a gap in logistics-related technology – more efficient transport of containers between seaport and inland terminal. It’s a system designed to help both carriers and shippers.
“What we are trying to do is bridge two sides of communication, from the booker to the operator into one platform,” said Frans Swarttouw, TEUbooker’s founder and managing director.
The terminals will benefit as well, Swarttouw believes. “Seaports will get the containers in larger volumes and not one-by-one with trucks,” he said.
This kind of system, Swarttouw said, will particularly resonate with smaller shippers. It gives them a real-time network that has been beyond their means and comprehension before.
“If you look at larger shippers and forwarders, they know this game really well,” he said. “If you look at all the smaller shippers and forwarders, they make irrational decisions on how to bring a container to the seaport. We connect the dots.”..
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