La Cañada Flintridge Calif. - Since 2004, the Allen Lund Company has participated in Navidad en el Barrio. Over 75,000 people are served annually through the efforts of Navidad, which was established in 1972 by Danny Villanueva, former NFL kicker. “It’s so wonderful to be able to provide fresh produce and meals to these families during the Christmas season,” said Nora Trueblood, Director of Marketing at the Allen Lund Company. “The shippers and carriers we work with year-round are so generous,” Trueblood stated.
Kenny Lund, Vice President adds, “My mom and dad instilled in us the value and importance of giving back and we as a company completely embrace that concept. Navidad en el Barrio is such an important effort and one that we are able to actually see the impact, by participating in the distribution of the dinners, and meeting the grateful families.” Navidad accepts and utilizes donations to assemble food baskets containing chicken, cheese, canned goods and various produce items for a hearty and healthy, family holiday meal. ALC provides logistical support as well as produce donated by customers.
ALC has started the process of organizing donations of perishable products or food items from growers/shippers for the annual holiday food baskets.
ALC is reaching out to shippers in the Western U.S. that often ship items which could be used to complete a meal for these families’ Christmas dinner. The logistics and transportation of the donations during the week of December 11-15, 2017 will be provided by the Allen Lund Company with meals being delivered on Saturday, December 16th. Donations are delivered via ALC to a warehouse location in Los Angeles and then delivered to agencies throughout Southern California for distribution to families. All donations must be usable beyond the date of distribution.