AJOT Newsroom
| February 22, 2021
| Intermodal | Trucking
Ritchie Bros.' February Florida auction is a destination event for equipment buyers and sellers, attracting thousands of people from around the world to the Sunshine State. This year, with COVID-safety its focus and a wealth of technology in its toolkit, Ritchie Bros.' conducted a hybrid-style event in Orlando, FL—equipment stored onsite with 100% online bidding to ensure safety, while adding new services and data tools to drive buyer demand. The result was a spectacular success, as the company sold more than 12,000 items in six days for US$191+ million, making it the largest-ever 100% online equipment auction.