OceanGuaranteed, which offers guaranteed delivery from Asia to the US for less than containerload (LCL) cargo, has added Canada to its list of destinations. It has also opened its first inland point of origin in Asia -- Guangzhou, China.

From its creation in 2006 by global supply chain provider APL Logistics and US trucking leader Con-way Freight, OceanGuaranteed has now grown to nine departure points in Asia. For the first time it has expanded delivery outside the US.

'This is a gratifying move for us,' said APL Logistics President Brian Lutt. 'The expansion not only highlights continued demand for OceanGuaranteed, but by going to Canada we reach an entirely new market, as well.'

OceanGuaranteed was developed as the only premium ocean service providing day-definite delivery and fast transit times for Asia LCL export cargo. The program speeds shipments from Asia to the U.S with a money-back transit time guarantee.

At inception, OceanGuaranteed provided service from Hong Kong, Shanghai and Shenzhen in China, to all continental US destinations served by Con-way Freight. New services were later added from Kaohsiung, Taiwan; Yokohama, Japan; Singapore and Busan, Korea.

With this latest expansion, shippers sourcing in China's Pearl River Delta can use OceanGuaranteed from Guangzhou, 160 miles west of Shenzhen. APL Logistics takes care of the secure transport from Guangzhou to the load port of Hong Kong. Shippers can now also ship their cargo to Montreal, Toronto and Vancouver, BC.

Rates for the service are about 25% of those for airfreight, considered the most reliable form of LCL cargo delivery. 'We are finding more and more customers switching from airfreight to OceanGuaranteed to help mitigate their increased transportation spend,' said Lutt.