Saddle Creek Logistics Services announced today that the company has hired Jeff Braswell to lead its ecommerce technology practice and direct IT strategies in support of its fast-growing fulfillment business. In this newly created position, Braswell will help to guide Saddle Creek’s rapid growth in e-fulfillment and manage strategic expansion of the company’s technology solutions, including order management, WMS, and front-end integration.  With more than 20 years experience in technology management, Braswell has a strong background in ecommerce development and fulfillment integration. He has worked in both corporate environments and in a consulting role with multiple 3PLs. Most recently, he served as director of ecommerce and online marketing for K&N Engineering. In the past few years, Saddle Creek has expanded its fulfillment services dramatically with multiple acquisitions and investments in automation systems, material handling equipment and staffing. Order fulfillment is the fastest-growing market segment for the company.   “Order fulfillment has become increasingly sophisticated in today’s marketplace – requiring automated processes and integrated information systems. At Saddle Creek, we are committed to investing in the right resources to provide first-class ecommerce fulfillment services,” said Perry Belcastro, Saddle Creek vice president of fulfillment. “Jeff’s expertise will be invaluable as we continue to grow our e-fulfillment business and support our customers’ evolving needs.” Braswell holds a Masters degree in business administration, information systems, and a Bachelor of Science degree in finance from Auburn University in Alabama. He will be based at Saddle Creek’s headquarters in Lakeland, Fla.